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Media & Press

OFweek : BlueSword three decades of steady development, to promote the butterfly change of the logistics industry

Jul 03 /2023

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(Article source: OFweek.com)


In recent years, against the background of rising land and human resource costs and the rapid development and transformation of distribution and manufacturing industries, the logistics industry has been expanding rapidly and the demand for AGV robots has risen; coupled with the increasing demand in the domestic smart logistics and intelligent warehousing sectors, the overall logistics automation market scale is growing and the industry has a broad development prospect.

Recently, for the latest trend and development direction of logistics industry, we interviewed Lin Mao, Senior Vice President of BlueSword, at LogiMAT China 2023 to gain insight into the industry development and changes by understanding the products and strategies of this whole process intelligent logistics system solution provider.

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At the exhibition site, BlueSword brought a full series of AGV family products that can be adapted to different industries and scenarios. The products cover various types of backpack, traction, lifting and forklift, etc., and demonstrated various operation scenarios. Among them, the two types of backpack AGVs for cluster operation demonstration can carry 600kg and 1.5 tons of cargo weight respectively, which are mainly used for cargo-to-person picking and unmanned handling in different environments; high lift AGVs can achieve up to 11.45m high cargo storage; second generation omnidirectional forward AGVs can achieve omnidirectional driving including traverse, which can effectively save space and enhance storage. density and solve the problem of narrow aisle within 2 meters.

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Multi-industry, Full process, Full coverage

As a full-process intelligent logistics robot company, BlueSword is not only able to provide superior AGV products, but also able to provide full-process intelligent logistics system solutions and supporting intelligent logistics equipment and software systems.

Among them, mainly pallet-level high level warehouse and bin-level 3D cargo-to-person intensive storage and distribution system can provide differentiated products for different needs of customers and realize the whole process customized intelligent logistics automation system solutions from inbound storage, depalletization, pallet storage/box storage, cargo-to-person picking, conveying, handling, packaging, set list shipping and other aspects. At present, BlueSword's pallet-level high storage stereo warehouse can already achieve 45 meters, which has obvious advantages in the industry.

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BlueSword 45m High Super High Stacker System & 35m High Super Multi-Piercing System

Thirty years of steady development has also given BlueSword a deeper understanding of the industry.

In the early days, BlueSword's business was mainly in the distribution industry, focusing on the tobacco and pharmaceutical fields. As early as around 2000, tobacco logistics centers across the country set up automated logistics warehouses in major cities, and at the same time set up corresponding industry standards, so that only those who met the industry entry threshold could obtain the industry "admission ticket". The same applies to the pharmaceutical industry, which needs to meet GMP production standards as well as GSP distribution standards in order to enter the logistics construction of this relatively special industry.

With professional technology, equipment and service, BlueSword has taken two industries, tobacco and pharmaceuticals, as important starting points to create many successful cases, and based on this constantly polished technology and products, and began to move forward to more industries.

Lin Mao mentioned that the increasing demand for logistics automation in all industries and trades has become an irreversible trend. BlueSword is willing to provide high-quality intelligent logistics products and solutions for customers in all industries and industries.

At present, BlueSword's benchmark cases are all over the scale retail, e-commerce, tobacco, medicine, books, shoes and clothing, electronic communication, aerospace, military, electric power, printing, automobile, petrochemical, cold chain, new energy, agriculture and animal husbandry, home appliances, engineering machinery, food, household and other industries. BlueSword has also become one of the earlier companies in China to venture into the logistics field to provide total logistics solutions, and is one of the few Chinese brands that can realize the export of complete logistics equipment to overseas developed countries.


Multi-dimensional competitiveness to open up a larger market

As early as 2018, BlueSword has entered the overseas market, and currently has projects in Los Angeles, USA, Bremen, Germany, and Shiga Prefecture, Japan, with a complete service system to respond to overseas customer needs from the pre-solution side, to the project implementation side, to the after-sales service side.

BlueSword believes that although the foreign logistics robot market started earlier, with the rapid development of the Chinese market, mature domestic products and solutions will bring value to the global market.

In addition to the competition in the hardware field, facing the increasingly fierce competition in the industry in terms of "soft" power, BlueSword, which started with software in 1993, has an advantage. Not only did it launch a 3D simulation software system for logistics as early as 1997, filling the gap in this field in China. This integrated intelligent logistics platform, which integrates dynamic modeling, virtual simulation, offline debugging, 3D monitoring and intelligent optimization, can help customers optimize project construction, perform remote debugging and improve the quality of project deployment, remote debugging, and improve the quality and efficiency of project deployment. After the project is put into operation, relying on the TPM equipment management platform researched by BlueSword, the whole system operation will be monitored and feedback will be given based on big data and real-time operation, which will play a guiding role in the customer's business development and decision making.

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BlueSword Digital Twin Intelligent Logistics Platform

In addition, BlueSword has independently developed various software systems including WMS, WCS and scheduling algorithms, etc., which have been maturely applied.


Technology and service go hand in hand to build competitiveness

After thirty years, BlueSword has a deeper understanding of the logistics industry. Lin Mao said that intelligent logistics is the direction of future industry development, and the fierce competition will bring breakthrough to traditional thinking, which is a good thing for the whole industry. At the same time, this is also an industry that needs long-term accumulation, requiring companies to have sufficient technical strength and project experience.

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"Innovation" is the core development concept established at the beginning of BlueSword, which is also the reason for the strong R&D and innovation gene of the company. The team of product R&D and solution of BlueSword has a high percentage of people with doctoral and master's degree or above, and most of them have the experience of studying in top foreign universities, which can give the products more advanced technology and higher quality. It is also because of this R&D gene that BlueSword continuously researches and absorbs cutting-edge technologies in the industry development, such as visual recognition, scheduling algorithms and other artificial intelligence technologies, etc. At the same time, it opens up international perspectives, upgrades core technologies in the global development trend, combines the needs and development laws of industrial customers, and introduces more in-depth innovative solutions to truly solve customers' problems and bring long-term value to customers.

In the future, for the industries already covered, BlueSword will continue to improve and meet more development needs of customers. On the other hand, standing on the new starting point of thirty years, facing the overall trend of logistics automation market development and intelligent manufacturing upgrade, BlueSword will also expand to the whole industry and bring more quality products and services to more fields.


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